Sports Marketing agency
We Are Floom Creative - a sports marketing agency based in London. Services, include, sports videography, photography, and advertising.
about us
Tailored Strategies
Welcome to Floom Creative, where storytelling meets adrenaline. As a B Corp-certified creative agency, we bring the spirit of sport to life through authentic, documentary-style filmmaking and content creation.
Our passion for skiing, surfing, running, and the wild places where sport lives, means we don’t just capture action; we capture emotion, energy, and connection.
Whether you’re a brand, a team, an event organiser, or an athlete, we’re here to help you share your story in a way that feels real and inspiring, whilst getting engagement on muliptple platforms.
Our collaborative approach ensures you have the best of both worlds: cinematic visuals and purpose-driven storytelling designed to resonate with audiences who live for the thrill of sport and the beauty of movement.
Sports Marketing Agency
Stand out from the crowd
- Deep Industry Knowledge: Our team has extensive experience in the sports marketing industry and understands the unique challenges and opportunities, in the competitive and crowded landscape.
- Data-Driven Approach: We leverage data analytics and science to measure the effectiveness of our campaigns and make data-driven decisions. Data and testing are key to any campaign and piece of content we produce.
- Creative Solutions: Our creative team develops marketing strategies that stand out in the crowded sports landscape whilst delivering results, and helping you build your community.
Sports events we cover:
- Tennis
- Running
- Golf
- Football
- Motorsport
- Skiing
And more……
How we can help
services
- Sponsorship Activation: Maximise the value of your sponsorships through targeted campaigns and creative activations in the sporting world.
- Social Media Marketing: Engage with sports fans and activewear customers on popular platforms and build a strong online presence. Storytelling and brand building is part of a great marketing strategy.
- Content Marketing: Create compelling content, including articles, videos, and infographics, to inform and entertain your audience. We also offer search engine optimization services.
- Event Marketing: Plan and execute successful sports events, from grassroots competitions to major tournaments. Whether this is pay per click (PPC) campaigns or meta social campaigns.
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Featured work
Hunchman Trust
Year
2023-2025
At Floom Creative, it’s a real privilege to partner with The Hunchman Trust — a charity born from love, resilience, and a powerful mission to support young people dealing with grief, especially through the loss of a loved one to suicide.
Since 2023, we’ve had the honour of documenting some of The Hunchman Trust’s incredible fundraising challenges — capturing not just the physical feats, but the emotion, community, and purpose that drive them.
Our work has included:
-The Hunchman 500 Launch Documentary – Telling the story of the Trust’s beginnings and the bold vision behind it, we created a film that shares the heart and mission of The Hunchman Trust with the world.
– 4 Marathons in 24 Hours – An extraordinary physical challenge, raising both awareness and vital funds. We captured every high and low — the grit, the camaraderie, and the unstoppable spirit behind the effort.
– Run Hunchman Run Documentary – 25 participants, 2 marathons, 2 days. This emotional and powerful film celebrates a community coming together, pushing their limits not just for themselves, but for a cause far bigger than any finish line.
Indy Autonomous Challenge
Services
Photo & Video Production
Year
2024
The Indy Autonomous Challenge (IAC), presented by Bridgestone, is a non-profit organisation that organises fully autonomous race car competitions among university teams worldwide. Its aim is to advance automated vehicle technology and foster innovation in the field. The IAC aims to establish a hub for performance automation by leveraging competition to attract the best and the brightest minds from around the globe.
The main goal of IAC is to promote the development of fully autonomous vehicle technology and deployments of advanced driver-assistance systems (ADAS). These developments will help to enhance safety in motorsports and commercial transportation. Additionally, automated vehicles are highly efficient, generating far less in emissions compared to conventional vehicles. The integration of electric and autonomous technologies, paired with the global expansion of renewable energy, promises substantial reductions in transport-related emissions, further enhancing the sustainability of these innovations. The IAC is an excellent platform for students to showcase their talents and excel in STEM subjects.
The IAC Broke the record for the fastest autonomous hill climb time at the 2024 Goodwood Festival of Speed.
Varsity Trip
Client
Varsity Trip
Services
Photo & Video Production
Year
2023-2024
Over the past two years, we’ve had the incredible opportunity to film Varsity Trip — the world’s largest student ski event, bringing together thousands of students for a week of competition, adventure, and unforgettable memories in the mountains.
At Floom Creative, we set out to capture more than just the action on the slopes. Through cinematic storytelling and documentary-style filmmaking, we’ve showcased the energy, camaraderie, and spirit that make Varsity Trip such a legendary experience.
From high-stakes ski races to mountaintop parties and moments of connection off the slopes, our films aim to tell the full story — the excitement, the challenges, and the lifelong memories made in the mountains.
Sports Photographer Gallery
let’s talk
Sports Marketing Agency in London
Get in Touch
Organise a call with our team and let’s make things happen!
FAQ
Sports Marketing Agency
Most frequent questions and answers
We capture a wide range of sports — from outdoor adventures like skiing, surfing, and trail running, to traditional sports events, endurance races, and community tournaments. If it’s real, energetic, and full of heart, we’re there.
Sports marketing can offer numerous benefits, including:
- Increased brand awareness: Associating your brand with sports can help you reach a wider audience and increase brand recognition.
- Enhanced brand image: Aligning your brand with popular sports can enhance your brand’s reputation and perception.
- Improved customer engagement: Sports marketing can create memorable experiences and foster stronger connections with your target audience.
- Increased sales and revenue: Effective sports marketing campaigns can drive sales and generate a positive ROI.
Some common sports marketing strategies include:
- Sponsorship: Partnering with sports teams, leagues, or events.
- Social media marketing: Engaging with sports fans on popular platforms.
- Content marketing: Creating sports-related content to attract and retain audience attention.
- Influencer marketing: Collaborating with athletes or sports personalities.
- Event marketing: Hosting or participating in sports-related events.
We use a variety of metrics to measure the success of our sports marketing campaigns, including:
- Brand awareness: Tracking changes in brand recognition and recall.
- Website traffic: Monitoring website visits and conversions.
- Social media engagement: Analyzing likes, shares, comments, and followers.
- Sales and revenue: Measuring the impact of marketing efforts on sales and revenue.
- ROI: Calculating the return on investment for your marketing campaigns.
The timeline for seeing results from a sports marketing campaign can vary depending on several factors, including the specific strategies used, the target audience, and the overall campaign goals. However, with effective planning and execution, you can often start to see positive results within a few months.
The cost of sports marketing services can vary depending on the scope of the project, the specific strategies involved, and the agency’s pricing structure. We offer competitive rates and provide customized pricing based on your individual needs.
Yes, we work with businesses of all sizes, from small startups to large corporations. Our team is equipped to handle projects of varying complexity and scale.
Yes, we provide ongoing monitoring and reporting to track the performance of your sports marketing campaigns. This allows us to make data-driven adjustments and ensure that your campaigns are delivering the desired results.
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Our Other Projects
Take a look at some of the sustainable and ethical brands we have worked with.
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