At Floom Creative, we love partnering with purpose-driven businesses that make a tangible difference to people’s lives, and Eco Shield is a brilliant example of that.
Based in Southampton, Eco Shield helps landlords and homeowners tackle one of the UK’s most overlooked housing issues: damp and mould. These are more than just cosmetic problems; they’re a genuine health and wellbeing concern that can affect anyone, especially families in older or poorly ventilated homes.
From Awareness to Action
When Eco Shield came to us, their mission was clear, to help more people understand the risks of damp and mould and make professional support more accessible.
We helped bring that mission to life through a new website, a targeted SEO strategy, and a series of Google Ads campaigns designed to reach those most in need of help in and around Southampton.
The goal wasn’t just to drive clicks. It was to connect local residents and landlords with reliable, honest advice about damp and mould prevention, and to promote their free damp and mould surveys Southampton.
Why the Timing Mattered
Our work with Eco Shield launched just as Awaab’s Law came into effect, new legislation introduced to protect tenants from unsafe living conditions caused by damp and mould. The law highlights the urgent need for landlords to take swift action when these problems are reported.
This made Eco Shield’s work even more vital. Their commitment to transparent reporting, affordable treatment, and proactive prevention aligns perfectly with the spirit of Awaab’s Law and with our belief that good communication can drive real social impact.
Designing for Trust and Accessibility
The new website needed to reflect Eco Shield’s honesty and professionalism. We focused on a clean, modern design that makes information easy to understand, removing industry jargon and prioritising clarity and reassurance.
SEO content focused on health and wellbeing, helping users understand not only how to fix damp and mould but why it matters for their lungs, mental health, and overall home comfort.
Meanwhile, the Google Ads campaigns helped homeowners and landlords across Southampton discover that support was closer and more affordable than they thought.
Healthy Homes, Healthier Communities
For us, this project went beyond marketing. It’s about storytelling that improves lives, using strategy and design to support a business that genuinely cares about the health and safety of its community.
If you’re in Southampton and want peace of mind about your property, you can book a free damp and mould survey directly through Eco Shield’s website.
When we make our homes healthier, we make our communities stronger too.
Review from Eco Shield
The Floom team have been incredible with helping our business establish its brand, their website and search engine optimisation and google ad efforts, has meant we get constant flow of leads organically. We are also looking to hire them to do some video production work in the next few months. So glad we have finally found a marketing agency that delivers.
What Next?
Floom Creative | B Corp Certified
We specialise in shaping narratives for brands and purpose driven companies. By combining visual storytelling with performance marketing, we help you connect with your audience and take your brand to the next level.Let’s talk! We’d love to help you with your sustainable storytelling. Contact us now.
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