The Wild Times
Client
The Wild Times
Services
Photo & Video Production
Year
2022
The Wild Times is committed to curating extraordinary experiences that encourage re-wilding, exploration, and restoration. Their mission is to unite individuals from diverse backgrounds in unique natural settings, providing opportunities to have fun, relax, challenge themselves, and leave with smiles – often salty, windswept, and a little bit more wild.
The In 2022, The Wild Times enlisted the expertise of Floom to artistically capture the essence of their exceptional forest and paddleboarding yoga classes. The primary objective was to visually narrate the distinctive experiences that bring people together in extraordinary natural environments. The aim was to create compelling content for both the website and social media channels, authentically reflecting the joy, challenge, and unique wild essence of The Wild Times adventures.
The Brief
01
Immersive Content Creation
Floom's approach was immersive, creatively documenting not just activities but the emotional journey. Special attention was given to laughter, challenges, serene nature scenes, and the perfect blend of adventure and relaxation, creating visually striking and emotionally impactful content.
02
Reflecting Wild Energy
Strategically, Floom aimed to showcase not only activities but also convey the untamed energy and profound sense of reconnection associated with The Wild Times. The visuals aimed to mirror the brand's mission, leaving participants with smiles, a grounded feeling, and a touch more wildness.
03
Evoking the Extraordinar
Collaborating with Floom, The Wild Times aimed to visually capture the exceptional moments in their forest and paddleboarding yoga classes. The focus was on crafting compelling content for the website and social media, authentically reflecting the joy, challenge, and distinctive wild essence of The Wild Times adventures in extraordinary natural environments.
The Solution
01
Reflecting the Wild Energy
Floom crafted content showcasing activities while embodying the wild energy and profound reconnection of The Wild Times. Our visuals mirror the brand's mission, leaving participants with smiles, grounded feelings, and a touch more wildness. The goal was to visually invite others into the extraordinary experiences offered by The Wild Times.
02
Participant Testimonials
Floom incorporated participant testimonials into the content strategy, adding a human touch to The Wild Times narrative. By showcasing firsthand experiences, we aimed to build trust and authenticity, encouraging a sense of community among potential attendees.
03
Enhanced Brand Presence Online
Floom produced content tailored for seamless integration on The Wild Times' website and social media. Aligned with the brand's tone and narrative, these visuals provide a captivating preview for potential participants, leveraging storytelling to enhance the brand's online presence and attract a wider audience.
Conclusion
Floom’s collaboration with The Wild Times embodies our shared passion for the extraordinary. The photo and video production not only met but exceeded expectations, creating a visual narrative that mirrors the unique and wild spirit of The Wild Times. Together, we’ve brought the essence of our experiences to a wider audience, inviting more individuals to join us in the extraordinary journey of re-wilding, exploration, and restoration.
Client feedback
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